Baekhyun Under Fire for Citing EXO’s Fan Club Name in Legal Dispute with SM Entertainment

A post titled “Baekhyun’s message on Bubble yesterday”was shared on the Korean forum theqoo on June 17, receiving more than 67,000 views and 400 comments in a matter of hours.

The topic included a message from Baekhyun that was sent the day before through the fan communication app Bubble. In the message, he attached a heartfelt note to Eri, expressing his gratitude for her unwavering love in a world where unconditional love is hard to find. He simply hoped that she was feeling a little better today than she was yesterday, as he deeply misses her.

It is common knowledge that EXO-Ls (fans of EXO) are affectionately referred to as “Eri”.

Despite the sweet message, Baekhyun, along with Xiumin and Chen from EXO, is currently embroiled in a dispute with SM Entertainment, which could potentially affect the group’s activities.

Due to this, a multitude of criticisms were directed towards Baekhyun. Here are a few remarks from netizens:

Wow, please ensure that your words and actions remain consistent.
You three should collaborate and come up with a unique fandom name to refer to your fans, and then use it to address them with humor.
Why do you use the name of EXO’s fandom (referring to EXO’s fans) without permission when you are aware that nothing is unconditional?
Is Eri not a term used for EXO fans? Why are you using it in that manner?
It’s incredible how you manage to turn the unconditional love of your fans into conditional love.
So he’s really here asking fans to love him unconditionally despite his actions? Wow

Reference: theqoo