Chairman Bang Shines at the Asia Game Changer Awards
On the 25th of last month (Korean time), Chairman Bang Si-hyuk attended the prestigious “Asia Game Changer Awards” in Chiefrey, New York. During the event, he delivered a heartfelt speech to express his gratitude for receiving this esteemed accolade.
Recognizing Cultural Impact
The Asia Game Changer Award honors those who have made significant contributions in various fields, including journalism, music, film, and comedy, showcasing Asian talent on a global scale. Although the ceremony was held on the 25th, portions of Chairman Bang’s speech were shared on YouTube earlier, on the 19th.
A Message of Diversity and Collaboration
In his speech, Chairman Bang emphasized the importance of cross-cultural collaboration. He remarked, “Since my younger days, I have collaborated with musicians from various cultures, and through this, I have learned how to respect and understand the diversity of different individuals and cultures.” He highlighted his role as a producer and the chairman of HYBE, which operates in Korea, the United States, Japan, and Latin America, pointing out that embracing diversity fosters creativity and innovation in music.
K-pop’s Global Appeal
Chairman Bang attributed the worldwide love for K-pop to its ability to weave universally relatable narratives while blending diverse musical styles. He mentioned a recent personal experience when BTS member Jungkook’s ‘Seven’ was playing—an example of a song influenced by British garage music, featuring American artist Latto.
Innovative Collaborations in Music
Highlighting the creative outputs of his label, he spoke about Le Sserafim‘s release of ‘Unforgiven,’ which creatively incorporates Ennio Morricone’s iconic score from ‘The Good, the Bad, and the Ugly’ alongside American guitarist Nile Rodgers. Additionally, he mentioned Tomorrow X Together‘s collaboration with Brazilian artist Anitta on ‘Back for More,’ which broadened their listener base significantly.
Future Endeavors for K-pop Expansion
To further promote K-pop internationally, Chairman Bang shared insights on HYBE’s collaboration with Geffen Records, a significant label under Universal Music. This partnership has successfully launched the global girl group Catz Eye, which is currently making waves on international music charts.
Looking Ahead
In closing, Chairman Bang reiterated his commitment to fostering cultural exchange through music. He stated, “In the future, I will continue to collaborate with people from various cultural spheres, learning from them and spreading the insights I’ve gained from Korea and Asia to a wider audience.” He remains optimistic that these efforts will pave the way for active exchanges that contribute to a brighter future.
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