Domino’s highly anticipated emergency pizza promotion has returned, and this time, the beloved fast-food chain is joining forces with Fortnite for an exciting in-game experience.
Fortnite has always been known for its extensive collaborations with both famous celebrities and beloved franchises, ranging from hit TV shows to iconic horror films. With the recent partnership between Fortnite and Domino’s, players can expect a unique twist on their favorite battle royale experience, thanks to the well-known pizza brand recognized for its diverse pizza offerings.
This collaboration introduces a fresh concept. Instead of conventional virtual cosmetics, Domino’s is reviving its Emergency Pizza program, now available not only in reality but also within the Fortnite universe.
Similar to its launch the previous year, this promotional event will be available for a limited time. From October 8, 2024, through January 19, 2025, customers can earn an Emergency Pizza, redeemable through their Domino’s Rewards account.
Players in Fortnite will come across Empty Pizza Boxes scattered throughout the game.
The offer includes a complimentary medium-sized pizza with two toppings that players can claim “whenever they need it most.” To be eligible, customers must place a carryout order of at least $7.99. Once completed, they will automatically receive an Emergency Pizza within their Domino’s Rewards account.
In addition to real-life promotions, Fortnite players can also experience their own Emergency Pizza in-game through a new mode titled The Glitch. This innovative feature will be launched on October 14, 2024, in partnership with Amazon and Twitch, showcasing Domino’s brand within the Fortnite realm.
The Glitch presents a distinctive mode separate from the traditional Battle Royale gameplay, allowing players to engage in a “Red vs. Blue” team map. Here, participants are challenged to compete against opponents for “Domin-ation” by seizing control of a Domino’s storefront.
Players can discover the Emergency Pizza, considered a “secret weapon,” by breaking through glass barriers. Consuming this special pizza restores their health, enhancing their in-game survival.
Beyond the Fortnite collaboration, Domino’s is set to team up with gaming influencers for live streaming events, showcasing the “brand experience within The Glitch.”
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