Hwasa Reflects on Starting the ‘No Bra’ Movement in 2019 and Her Motivation Behind It

Following her contentious “no bra”movement in 2019, Hwasa shared the backstory behind this phenomenon which unexpectedly became a significant topic in her career.

In a recently uploaded video on the YouTube channel Studio Suze, MAMAMOO’s Hwasa was welcomed by TV personality Jang Sung Kyu as her special guest.

During their discussion, they tackled various controversies surrounding the solo artist, including the moment she pioneered the “no bra”movement back in 2019.

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At that time, Hwasa created quite a stir when she appeared at the airport braless, despite the criticism that the late Sulli had faced for doing something similar first.

Unexpectedly, many women rallied behind Hwasa, feeling empowered to embrace going braless themselves. In a conservative society, she inspired them to challenge traditional norms for the sake of comfort and potential health benefits later in life.

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Five years later, Hwasa admitted she was surprised by the extent of the reaction, explaining that one day she simply decided to not wear an undergarment and this act shocked the Korean entertainment industry.

Hwasa remarked:

“It just gets really uncomfortable for me. When I wear a bra, I always feel so bloated after eating. I would get indigestion every day, ever since I was young.”

She further stated:

“I wondered… How long do I need to keep wearing it? So, I decided to start not wearing it in more casual settings, where it’s okay. But… I didn’t know it was such a big deal. I was not aware it was so bad.”

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