In particular, BLACKPINK has previously collaborated with Spotify, PUBG, and Takashi Murakami, while NewJeans is currently collaborating with them.
NewJeans has replaced BLACKPINK’s Olens.
Jennie’s Chanel + Minji joined.
Jennie’s outfit was enhanced with the addition of Calvin Klein and a new pair of jeans.
Haerin added Jisoo’s Dior.
Danielle replaced Lisa’s Celine.
Hyein’s Louis Vuitton was joined by Lisa.
Danielle’s current collaboration is with YSL Beauty, just as Rosé had previously collaborated with the brand in the past.
As of the afternoon of June 29th, this post has garnered nearly 45,000 views and has become a popular topic. Below are a few comments from Korean netizens.
Both BLACKPINK and NewJeans are top groups of their respective generations, resulting in numerous advertisements. For instance, BLACKPINK has collaborated with Woori Bank and NewJeans has partnered with Shinhan Bank, among many other similar examples.
It is not uncommon for popular groups to have overlapping advertisements.
It appears that based on the comments, certain fans are once again using BLACKPINK to criticize NewJeans.
From the beginning, Min Hee-jin was using benchmarking as a reference point.
– Isn’t BLACKPINK a global ambassador? Is NewJeans also considered a global ambassador?
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