ITZY’s new song “CAKE” has polarized reactions! Netizens: The members are outstanding, but JYP can no longer stand firm as the top-line girl group music source

(Cover photo source: JYP Entertainment @ITZY)

Even though it has strong female idol groups such as TWICE, ITZY, and NMIXX, JYP Entertainment’s recent music sources seem to be unable to be the same as in the past, and the momentum has weakened a lot. Some fans think that the company has lost a lot of power and Strategies for the first-line teams to compete. (What do you think of ITZY’s new song <CAKE>?)

The popular girl group ITZY released the seventh mini-album “KILL MY DOUBT”on July 31, and returned with the new title song “CAKE”. They cooperated with the well-known composer Black Eye Bisheng, the melody is light and brainwashing and full of summer flavor, members He also has a charming and handsome face.

None — (Source: JYP Entertainment @ITZY)

▼〈CAKE〉MV:

https://www.youtube.com/watch?v=0bIRwBpBcZQ

ITZY “CAKE” M/V @ITZY (https://www.youtube.com/watch?v=0bIRwBpBcZQ)

Although it achieved top results when it was first released and became a popular trend on youtube, it was unable to break into the top ten rankings on well-known domestic music source platforms. For example: at 3:30 in the afternoon, Melon’s HOT100 ranks 63rd, and genie’s TOP200 ranks 111th. With ITZY’s reputation and strength, if the company vigorously promotes it, it will not be so weak in succession. It seems a pity at present.

At present, the reactions of netizens tend to be polarized: “The new song happens to be the type I like, and the repeated passages of CAKE are very memorable.”It’s the title song, but it’s like a follow-up song.”, “I like ITZY very much, but this time I don’t seem to be eye-catching.”, “What is the company doing? It’s not serious about promoting children.”, “ In fact, ITZY’s style is very strong, but I feel that JYP’s recent selections, style positioning, and publicity are very poor”, “It’s obviously very good, why can’t the MV and the sound source catch up with TAT”, “Although it’s not as strong as before, but this kind of I also like the comfortable feeling, come on, ITZY!”, “The members are outstanding, but JYP can no longer stand on the front line of the girl group’s title of strong music source”

The strength of the members has never been questioned, but this time the song selection seems to have not been very successful, what do you think after listening to it?