K-Netz Demand Answers: Did BTS Steal SHINee’s Concept?

As the controversies surrounding HYBE Entertainment, ADOR Entertainment, and the world-renowned BTS continue, previous accusations have resurfaced, prompting inquiries into the group’s past and actions.

Despite some longstanding accusations, BTS has been accused of allegedly copying SHINee’s concept, particularly during their “HYYH”era in 2015 and 2016.

Netizens Notice Similar Appearance

Some internet users have observed resemblances in the visuals used in both, such as a camping concept and the presence of a rainbow hot-air balloon, which are reminiscent of SHINee’s 2014 Japanese single, “Lucky Star”.

BTS Steal SHINee's Concept — BTS Steal SHINee’s Concept(Photo : theqoo)

The claims have been further supported by visual comparisons of the promotional materials and fashion choices of both groups, indicating a striking similarity that cannot be attributed to chance alone.

Netizens’ Reactions and Comments

The recurrence of these accusations has sparked reactions from netizens, with certain individuals expressing disappointment towards SHINee’s fanbase during that time.

Comments on online Korean forums, including theqoo, express a combination of dissatisfaction and disapproval, as some users point out the difficulties that arise when problems are disregarded due to BTS’s immense popularity.

“SHINee fans must have felt really frustrated at the time.”

“I feel really upset thinking about how this issue ended up being buried. How frustrating must it have been for SHINee’s fans?”

“This is embarrassing to see.”

“Since BTS was popular, everyone turned a blind eye to these issues.”

“HYBE has been copying like a pro since day 1.”

In response to allegations of plagiarism regarding BTS’s song “Butter,”the original composer of the background music for the Japanese game “Monster in My Pocket”recently spoke out.

According to Kojo Nakamura, although there are similarities between the two pieces, he believes that it is simply a coincidence and not a deliberate act of plagiarism.

Nakamura assured that BTS may not have been conscious of the similarity, as he stated during his interview. He also added that he is unperturbed by the matter, as the ownership of the game’s music is under Konami. On the other hand, the preview and concept clips of BTS member Jimin’s “Butter”jacket gained unprecedented views, with the concept clip being the most well-liked among all the members.