KBS Music Review Board Finds BABYMONSTER’s “CLIK CLAK” Unfit for Broadcast

BABYMONSTER’s “CLIK CLAK”Declared Unsuitable for Broadcast

On November 6th, IZE confirmed that KBS’s music review results categorized “CLIK CLAK,” one of the double title tracks from BABYMONSTER’s inaugural full-length album “DRIP,” as unsuitable for broadcast. This determination was part of KBS’s ongoing efforts to regulate music content aired on its platforms.

Consequences of an Unsuitable Rating

When a track receives such a ruling, artists have the opportunity to amend or remove the offending sections and seek a re-evaluation by the review board. Approval is mandatory for songs intended for broadcast on KBS’s television and radio channels.

Details Behind the Review

The unsuitability of “CLIK CLAK” stems from lyrics that allegedly contravene Broadcasting Review Regulation Article 46, which outlines restrictions pertaining to advertising effects by mentioning specific brands. In contrast, the other title track “DRIP” successfully passed the review process, as did additional tracks from the album, including “Love, Maybe,” “Really Like You,” “BILLIONAIRE,” “Love In My Heart,” “Woke Up In Tokyo (RUKA & ASA),” and the bonus track “BATTER UP (Remix).”

Impact and Response

It’s worth noting that “CLIK CLAK” was pre-released prior to the album’s official launch. The music video, unveiled on YouTube on October 30th at 1 PM, gained remarkable traction, amassing over 10 million views within a mere 21 hours.

BABYMONSTER marked their return to the music scene with the release of “DRIP” on November 1st and plans to promote the album vigorously across various media, including radio and music shows.

KBS Review: Other Notable Outcomes

Other tracks that faced scrutiny in the recent KBS review included Balming Tiger’s “Cunning City,” which was rejected due to profanity and inappropriate slang. Additionally, Snake Chicken Soup’s “K!LL ME” was flagged for glorifying violence and depicting unsettling themes. Meanwhile, Pouch Peach’s “Cliche” was also categorized as unsuitable for mentioning specific products, again violating Article 46.

Source: Daum

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