Based on the big data analysis of brand reputation for April 2024, Lim Young-woong, ILLIT, and Kim Soo-hyun were ranked 1st, 2nd, and 3rd, respectively.
Kim Soo-hyun saw a significant rise in brand reputation compared to the previous index, thanks to the success of the K-drama “Queen of Tears”among the public.
As of April 2024, the following brands rank in the top 20 of the brand reputation ranking:
- Lim Young-woong
- ILLITE
- Kim Soo-hyun
- MRS
- Lee Jung-hoo
- (G)I-DLE
- SEVENTEEN
- Cha Eun-woo
- BLACKPINK
- BTS
- Kim Ji-won
- Yoo Jae-suk
- SHINee
- TWICE
- Taeyeon
- IU
- BABY MONSTER
- Son Heung-min
- IVE,
- TWS
Lim Young-woong’s brand reputation index experienced a significant increase of 12.15% compared to his score of 7,211,911 in March. Similarly, Kim Soo-hyun, who ranked 3rd, also saw a substantial rise of 36.28% in his brand reputation index from the previous month.
ILLIT’s brand reputation index remained steady at 7,230,642, while BIBI experienced a decrease of 2.35%, bringing their brand reputation index to 6,129,263.
In regards to the brand reputation index ranking for April 2024, director Koo Chang-hwan of the Korea Corporate Reputation Research Institute commented that Lim Young-woong has not only cultivated a strong fandom community, but also fostered a healthy culture. Additionally, ILLIT, ranking 2nd, has solidified its position as a trendsetter through its unique and fresh approach. Meanwhile, Kim Soo-hyun continues to receive love and recognition for his exceptional acting skills.
The source of the information can be found on Daum’s website at //v.daum.net/v/20240430115330206.
Leave a Reply