Korean Drama “Marry YOU” Transforms from 0% Ratings to Major Success in Only 4 Episodes

Channel A’s “Marry YOU” Drama Surges in Popularity

Channel A’s latest weekend drama, “Marry YOU” , co-produced by Chorokbaem Media and One Entertainment, is capturing the attention of viewers with its engaging storyline. Initially starting with modest ratings, the show saw a notable increase, achieving a peak viewership of 1.035% by its fourth episode.

Viewership Ratings and Growth

The drama made its debut on November 16, opening with a rating of 0.763%. Subsequent episodes saw fluctuating viewership—with the second episode at 0.706% and the third rising to 0.958%. Overall, the fourth episode, aired on November 24, marked an impressive milestone as it crossed the 1% threshold.

Plot Overview

At the heart of “Marry YOU” lies the romantic journey of Bong Cheol-hee, played by Lee Yi-kyung, an island bachelor determined to avoid marriage. The twist unfolds as civil servant Jung Ha-na, portrayed by Jo Soo-min, finds herself in the “Marriage Encouragement” team tasked with helping Cheol-hee embrace matrimony, despite her own skepticism about marriage.

OTT Performance and Audience Demographics

The drama’s success is not confined to traditional television; it has also made significant strides on OTT platforms. According to data from Kino Lights, as of November 25, “Marry YOU” ranked fourth on TVING, fifth on Wavve, and sixth on Netflix. Particularly noteworthy is its rising popularity among the 20 to 49 age group, indicating a growing interest from younger viewers.

Viewer Reactions and Critical Acclaim

Viewer feedback has been overwhelmingly positive, with many praising it as a “warm and healthy drama.” Comments highlight the natural and charming performances of the lead actors and describe the show as a “rare gem” that artfully blends comedy with emotional depth. In an age filled with sensational themes, “Marry YOU” offers a refreshing alternative as a healing drama.

The fourth episode showcased a significant moment, with Bong Cheol-hee and Jung Ha-na sharing an emotional embrace during a crisis, hinting at a transformative shift in their relationship. The well-crafted narrative by writer Rina, coupled with the skilled direction of Hwang Kyung-sung, consistently elevates the drama’s quality.

Episode Schedule

Fans can catch new episodes every Saturday and Sunday at 7:50 PM. Episode 5 is scheduled for November 30, followed by Episode 6 on December 1.