The backlash surrounding Coachella caused a significant shift in LE SSERAFIM’s social media following.
On April 13, 2024, LE SSERAFIM finally made their highly-anticipated debut at Coachella. However, to the surprise of many, their performance was met with disappointment and criticism due to their lackluster live singing skills. This sparked a wave of negative reactions online and even had an impact on their social media fanbase.
Continue reading to find out all the specifics.
Spike in Followers for LE SSERAFIM’s Social Media Accounts Amid Coachella Drama
Despite receiving a lot of criticism from Korean netizens for their subpar performance on an international stage, member Sakura proudly declared that the Coachella stage was LE SSERAFIM’s best performance yet.
After their performance at Coachella, LE SSERAFIM’s social media presence experienced a sudden surge in activity. Their Instagram account accumulated more than 40,000 new followers, and their X (previously known as Twitter) account reached a milestone of 1.7 million followers.
LE SSERAFIM’s growth on TikTok has been particularly noteworthy. They recently surpassed 10 million followers on the platform, representing a growth of at least 34,000 followers.
The metrics clearly show a strong connection between the group’s success at Coachella and their increasing online influence. Despite the controversy, LE SSERAFIM’s notoriety and social media activity experienced a significant surge as they gained recognition both locally and globally.
Despite the controversy, the LE SSERAFIM members may face difficulties in maintaining their growth if they do not work on improving their singing abilities. Thankfully, they have a chance to redeem themselves on April 20 with another Coachella performance, giving them the opportunity to demonstrate their progress and regain the support of their domestic audience.
What is your opinion on the current situation? Share your thoughts in the comments section below!
Lesserafim’s Recent Activities
During their set at Coachella, LE SSERAFIM debuted a new, unreleased track called “1-800-hot-n-fun.”While their stage presence and charisma were highly praised, they also faced criticism for their inconsistent live vocals.
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On February 19, the girl group released their third extended play, “EASY,”featuring a lead single with the same title. An English version of the song was also released on February 23. Additionally, an English version of their song “SMART”was released on March 22.
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