“Lovely Runner” PD Discusses Production Cost of 20 Billion Won and Praises Kim Hye-yoon’s Acting

On June 11th, the video titled “Detailed drama production story by PD Kim Tae-yeop of ‘Lovely Runner’ – a special lecture for journalists at Dongguk University’s Media Center” was uploaded on the Dongguk University education broadcasting station’s YouTube channel, “DUBS” .

According to Director Kim Tae-yeop, K-content has gained significant influence, leading to a growth in the size and profitability of the industry. However, this success also brings a higher risk of failure. As a result, many producers opt for safer, more conventional storylines, which can hinder the creative inspiration of writers.

Speaking about the production cost of “Lovely Runner”, he mentioned that it amounted to 20 billion won, which is typically the cost of a 16-episode miniseries. He emphasized the significance of this investment, stating that if the project were to fail, it would not only affect the team involved but also create challenges for others. Hence, it is crucial for the story to be based on a safe and promising concept. He also noted that webtoons and web novels often offer popular stories, making them a potential source for inspiration.

The director shared a story about the filming schedule, revealing that they had to shoot the final scenes of both episode 2 and episode 13 on the same day. He remembered seeing a comment that read, “Did they actually film both scenes on the same day? Kim Hye-yoon’s acting is incredible!”The director admitted to feeling the same way and expressed his admiration for Kim Hye-yoon, who is 15 years his junior. He said, “I have a lot of respect for her.”

The popular drama “Lovely Runner”starring Kim Hye-yoon and Byun Woo-seok came to an end on May 28th, garnering a lot of attention. It maintained its position as the top-ranked show on Good Data’s TV-OTT drama popularity chart for three consecutive weeks. Moreover, both Byun Woo-seok and Kim Hye-yoon claimed the top two spots on the drama cast chart for three weeks in a row, solidifying their immense popularity.

Additionally, “Lovely Runner”maintained its position at the top of the 2049 rating chart for 7 weeks in a row and its popular OST “Sudden Shower”reached No.5 on the Melon TOP 100 chart (as of May 24th). By the time episode 10 aired, the drama had already garnered 570 million views and achieved a real-time viewing rate of 94% on all live channels on TVINg, solidifying its status as a viral sensation.

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