Min Hee Jin Accuses HYBE of Copying NewJeans, Leading to Feud

It is widely known among fans that HYBE has requested for ADOR CEO Min Hee Jin to resign from her position. Recently, Min Hee Jin has shared her perspective on the ongoing disagreement.

On April 22, 2024, HYBE requested an audit and demanded a shareholders meeting from ADOR in response to allegations of underhanded methods being used to leave HYBE Labels. Additionally, they called for Min Hee Jin to step down from her role as CEO.

Continuing to read will provide all the details as CEO Min Hee Jin shares her perspective on the situation.

Is the HYBE and ADOR Conflict Related to ILLIT’s Imitation of NewJeans?

In an exclusive interview with Korean media outlet Hankyung on April 22, 2024, current ADOR CEO Min Hee Jin revealed the reasons behind her ongoing conflict with HYBE Labels.

Min Hee Jin Claims Feud With HYBE Is Due To ILLIT Copying NewJeans (Photo : Min Hee Jin Instagram)

During the interview, she expressed concern that NewJeans and the group’s identity would be taken away from her once ILLIT debuted. She clarified that it wasn’t only BELIFT Lab, ILLIT’s label, that imitated NewJeans, but also HYBE.

According to her, HYBE, self-proclaimed leaders of K-pop, were driven by greed and chose to imitate NewJeans’ successful formula instead of creating something unique.

Despite numerous attempts to contact HYBE Labels, Min Hee Jin and ADOR did not receive any response to their requests and statements sent from BELIFT Lab. It is believed that they were seeking a statement regarding the reported infringement on NewJeans’ brand value before ultimately deciding to separate from HYBE Labels.

Share your thoughts on the situation in the comments section below!

New Music from NewJeans Set to Drop in May

In March 2024, it was revealed that NewJeans would be returning on May 24 with their highly-anticipated double single, “How Sweet,”along with its b-side, “Bubble Gum,”as well as instrumental versions of both tracks.

It has been announced that NewJeans will have their official Japanese debut on June 21 with a double single release of “Supernatural”and the b-side track, “Right Now.”

The group has plans for their inaugural Japanese fan event, “Bunnies Camp 2024,”which will take place at the Tokyo Dome on June 26 and 27.