Min Hee Jin Mobbed By Fans in Japan — But Netizens Are Repulsed: ‘Y’all Forgot She’s A…’

Min Hee Jin Mobbed By Fans in Japan — But Netizens Are Repulsed: ‘Y’all Forgot She’s A…’

Despite her popularity among fans, Min Hee Jin’s actions have caused discontent among netizens.

Ever since her viral April 26 press conference against HYBE, Min Hee Jin’s fame as the CEO of NewJeans has only grown. Known for her role as an art director and producer, she is also recognized as the creative mind behind the brand. Her bold actions sparked a wave of memes, fashion cores, satires, and community forums.

On June 26, netizens created an online post titled “Min Hee Jin Visits Tokyo,”which featured two screenshots from a reel of Min Hee Jin during her stay in Japan.

Min Hee Jin Mobbed By Fans in Japan — But Netizens Are Repulsed: 'Y'all Forgot She's A...'
(Photo: pann.nate)
Min Hee Jin Mobbed By Fans in Japan — But Netizens Are Repulsed: 'Y'all Forgot She's A...'
(Photo: pann.nate)

The footage captured Min Hee Jin exploring the LINE Friends pop-up store in Shibuya, as eager fans flocked to the ADOR CEO for photo opportunities. Online videos also captured the CEO happily engaging with her fans.

Despite mixed reactions, some netizens were in awe of Min Hee Jin’s popularity and believed that the CEO had a natural star quality.

  • “Usually, people do get fans if they are in the art world. Movie directors have fans, visual artists have fans, and composers have fans.”
  • “Seeing the complaints here, you’d think that Min Hee Jin held a fan meeting or something.”
  • “To the comments below, Min Hee Jin isn’t trying to be a celebrity, she genuinely has star power.”
  • “She just went to Tokyo, and fans gathered around her so what do you want her to do about it?”
  • “She even made a brief press conference appearance, and her outfit sold out immediately. How is this her fault”
  • “She was just passing by and Min Hee Jin was well-known even before NewJeans when she was with SM. That’s why HYBE brought her on board right away, and why NewJeans trainees gathered under her.”
  • “Why are some of you so angry? Are you upset because it seems like Min Heejin has good luck?”
  • “Sorry, but if you’re going to criticize Min Hee Jin for going to Tokyo, then Bang Si Hyuk should have been stoned for playing the guitar at Weverse Con.”

Conversely, a significant number of members in the K-pop fandom expressed disapproval towards the mobbing, as seen on the viral clip that also garnered reactions on platform X (Twitter).

  • “I don’t know why people let this woman get away with everything as if she’s always the victim.”
  • “She brought so much unnecessary hate to other groups on top of her other creepy tendencies.”
  • “They are creeps like her so they have a lot of empathy for her.”
  • “Ew who wants a photo with a p*do?”

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