Despite facing backlash and criticism, popular YouTuber MrBeast has recently launched a line of toys, causing many online users to question his motives.
In addition to being YouTube’s most-subscribed creator, Jimmy ‘MrBeast’ Donaldson has expanded his ventures into the candy industry by creating his own highly successful brand of chocolate bars called ‘Feastables’. In 2020, he also launched his own fast food chain, MrBeast Burger.
In summer 2024, he plans to quietly release his latest line of interactive ‘MrBeast Lab – Swarms’ toys with the goal of dominating the toy market.
The YouTuber is promoting these as the “best toys on the planet,”providing children with the opportunity to collect 100 ‘swarms’ creatures by mixing and shaking a vibrant mixture in a fake ‘test tube.’
The YouTube channel ‘Moose Top TV Commercials’ initially posted a commercial for the toys on July 19, 2024. While the release of the toy line went unnoticed at first, with no promotion on MrBeast’s social media platforms, it has now generated a significant buzz online.
Interestingly, MrBeast’s new toy collection, known as the Swarms, has been spotted by some shoppers while browsing through Target and Walmart stores. The toys can also be found on Target’s website, although MrBeast has not yet made any official announcements about the launch. This collaboration between MrBeast and Moose Toys was first announced in January 2024.
Despite the controversy surrounding MrBeast’s former collaborator, Ava Kris Tyson, who was accused of inappropriate behavior with minors online in July 2024, netizens are still not impressed with the YouTuber’s latest business venture.
“This is the first time I am hearing about this,”wrote one user on Twitter/X. “Wow, they have been going through a difficult time lately.”
First I heard of it.Holy they have been having a rough few weeks.
— Mark Espee (@Mark_Espee) July 30, 2024
“And their intended audience is children,”another person stated. “No way, MrBeast is having a rough year.”
One person commented, “It’s unbelievable that Bro would drop a toy for kids right after the Kris Tyson incident. How can he not care, lol?”Another user shared a link to a tweet by Kuma4King, expressing a similar sentiment.
To date, MrBeast has yet to address the situation after announcing an internal investigation into Tyson’s online behavior at the end of July.
Subsequently, additional accusations have come to light against MrBeast and his team, including a former employee’s statement that the popular YouTuber knowingly employed a sex offender at his company.
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