Despite receiving criticism for allegedly disregarding ILLIT during the SBS Gayo Daejeon Summer 2024, NewJeans has remained silent on the matter.
The highly anticipated SBS Gayo Daejeon Summer 2024 took place on July 21, 2024, showcasing some of the biggest names in the industry such as LE SSERAFIM, Stray Kids, ENHYPEN, NCT, ILLIT, and (G)I-DLE. Considered to be one of the most prestigious music events in South Korea, it was a night filled with unforgettable performances. However, it was the interactions between the stars that captured the public’s attention.
The only artists with a loud fanchant in a music festival. Goated le sserafim pic.twitter.com/B8P54bkFKB
— realyunjin (@yunjinsdoll) July 21, 2024
Significantly, the 2024 SBS Gayo Daejeon Summer marks the initial occasion where LE SSERAFIM, ILLIT, and NewJeans, the primary girl groups under HYBE Labels, have performed together on one stage.
A video capturing the interaction between ILLIT and NewJeans during the event has gone viral on social media. This was the first time that ILLIT was seen with NewJeans since their debut in late March of this year.
Despite the anticipation to witness the interaction between ILLIT and NewJeans at the SBS Gayo Daejeon Summer 2024 stage, the “awkward”atmosphere sparked numerous discussions online. While ILLIT respectfully bowed and greeted NewJeans, it was noted by netizens that their superiors appeared to completely ignore them.
Despite the ongoing tension between the two groups, netizens were shocked by this incident. The dynamic between ILLIT and NewJeans has been less than positive this year.
Earlier, Min Hee Jin, CEO of ADOR, made accusations that ILLIT had plagiarized the formula for their debut from NewJeans. This sparked a strong negative response from the public towards ILLIT. Netizens believe that Min Hee Jin’s comments about ILLIT are the reason why NewJeans holds a grudge against them. Due to the plagiarism controversy, their relationship remains strained and uneasy.
Despite being criticized for ignoring ILLIT, NewJeans’ fans, known as Bunnies, rushed to the defense of the ADOR girl group. They argued that it was reasonable for NewJeans to not show respect for a group that had been accused of copying them. However, this justification did not satisfy many people, and some anti-fans are already using the incident to spread rumors about NewJeans’ alleged arrogance and disrespect.
The ongoing controversy surrounding ILLIT’s alleged plagiarism of NewJeans has been further intensified by Min Hee Jin’s accusations.
The company of ILLIT, BELIFT LAB, disputed the accusations and took legal action against Min Hee Jin for defamation. It is advised that artists avoid displaying any behaviors that could potentially sway public opinion while the companies are involved in legal battles.
Due to this, NewJeans is receiving backlash for their egotistical and impolite behavior towards their subordinates.
What is your opinion on the current situation? Share with us in the comments section!
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