Hyein’s recent airport appearance has sparked widespread discussion online, with many netizens claiming that the young idol received a notably “cold”reception from the Korean media. This led to criticisms directed at HYBE, with accusations suggesting the company might be engaging in media manipulation.
On September 29, Korean netizens convened in an online thread titled, “The Media Outlet Lineup of the 3 Female Idols Who Left Korea On The Same Day.”The discussion also featured two other prominent idols: Minnie from (G)I-DLE and Jennie from BLACKPINK.
The original poster (OP) highlighted that while Minnie and Jennie attracted substantial media coverage from several Korean outlets, Hyein’s reception was limited to attention from just one outlet: Newsen.
Knets dig out list of media outlets present at the airport on the same day Hyein, Jennie and Minnie were leaving from Koreahttps://t.co/1CzlLhpOY9 pic.twitter.com/fGG5uoR1J0
— pannchoa (@pannchoa) September 29, 2024
In response, many netizens drew comparisons between Hyein’s treatment and that of her counterparts, pointing fingers at HYBE and alleging that the agency is “controlling”press coverage. This criticism was amplified by ongoing tensions between HYBE, ADOR, and Min Hee Jin.
Here are some notable comments from the online community:
- “HYBE seriously gives me the creeps.”
- “HYBE needs to face a National Assembly audit. It’s alarming to witness their media control.”
- “So, HYBE’s grasp over the media exists, shocking.”
- “The record shows that besides Newsen, the rest went to play golf.”
International fans also expressed their views:
- “These individuals need to be audited. How is it possible that anyone still supports this troubling entity HYBE? I hope they unravel soon along with Bang Si Hyuk.”
- “The commenter is right; having this much control over entertainment media is truly concerning.”
What are your thoughts on the situation? Share your opinions in the comments below.
IN OTHER NEWS: NewJeans Hyein To Return In Group With Limited Participation – See ADOR’s Statement Here
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