November 2023 Actor Brand Reputation Rankings: Lee Soon-jae 3rd, Park Shin-hye 2nd, and the Top Actor Revealed

On November 13, the Korea Corporate Reputation Research Institute released its latest rankings for ‘Drama Actress Brand Reputation’, highlighting the most prominent actresses in the South Korean drama scene. Topping the list was Kim Tae-ri, followed closely by Park Shin-hye in second place and Lee Soon-jae in third.

The Institute’s analysis involved examining the brand big data of 50 actors who appeared in dramas aired from October 13 to November 13. This comprehensive assessment utilized a specialized big data algorithm, taking into account various metrics reflecting consumer interaction and brand perception.

Metrics employed in this analysis included the participation index, media index, communication index, and community index. These indices provide insights into the actresses’ visibility and engagement across different platforms and communities.

The Leading 30 Drama Actress Brand Reputation Rankings for November 2024

Kim Tae-ri

Park Shin-hye

Lee Soon-jae

Jung Eun-chae

Shin Hye-sun

Lee Jin-wook

Lee Se-young

Han Suk-kyu

Shin Ye-eun

Kim So-yeon

Chae Won-bin

Kim Jae-young

Gem Sae-Skirt

Ra Mi-ran

Lee Se-hee

Kim Young-ok

Hwang In-yeob

Han Chae-young

Kim Jung-hyun

Lim Chae-mu

Yeon Woo-jin

Kim Yoon-hye

Kim Sung-ryung

Bae Hyun-seong

Kim Ah-young

Han Bo-reum

Park Ji-hwan

Jeong Chae-yeon

Park Ji-young

Kim Gyu-seon