Despite the relatively high cost of acquiring all NewJeans members in the game, there have been reports among users that it amounts to around 500,000 won. This collaboration has gained strong support from fans of both PUBG and NewJeans, resulting in a rise in Krafton’s stock price.
A well-known gaming YouTuber named “Akdong Kimblue”recently uploaded a video titled “My Thoughts on the 500,000 won NewJeans Skin in PUBG”. In the video, he revealed that he had spent a total of 500,000 won on purchasing all the members of the NewJeans skin in the game.
The Taego map in PUBG has been updated with a new theme, “Battlegrounds x NewJeans”, which features the school playground transformed into an outdoor stage. By using the “Battlegrounds x NewJeans”emote, players can activate the accompanying music video of the associated song.
Record stores have been established in certain buildings, allowing players to listen to NewJeans’ music. The map is filled with icons and items that represent NewJeans. In addition, players can groove to NewJeans’ popular songs by performing in-game emote dances.
Despite the expensive price, the results have garnered positive feedback. The characters bear a strong resemblance to the real NewJeans band members and their performance on the in-game stage has been widely acclaimed. Numerous comments express admiration, with phrases like “So adorable”and “My apologies to my wallet”being commonly used.
Based on various reviews on YouTube and community forums, it appears that the cost to acquire all NewJeans members is approximately 500,000 won.
In addition, the stock price of Krafton has been steadily increasing. As the company heavily depends on the popularity of PUBG, the recent partnership with NewJeans has resulted in a 30% rise in stock value, from 225,000 won to 297,000 won in the last three months. Furthermore, the stock has experienced a consistent upward trend for eight consecutive trading days after the announcement of the collaboration with NewJeans.
The company is expected to deliver results that meet high expectations in the second quarter.
Despite its unexpected popularity, the product has also faced some controversy. A recent issue arose regarding the accuracy of item probability information. The release of the “NewJeans Premium Package”came with a disclaimer stating that after four attempts to obtain a specific design from the same box, the fifth attempt would guarantee a 100% success rate. However, it was discovered that this statement was not entirely truthful.
The management at Krafton clarified in a notice that the description was accidentally attributed to the “Premium Package” instead of a different item and is currently evaluating potential compensation options.
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