Logan Paul, KSI, and MrBeast have recently unveiled an exciting collaboration introducing their own contender in the market, known as Lunchly—a competitor to the popular Lunchables brand. This announcement has quickly ignited controversy on social media, with fellow influencers criticizing it as “crap”and urging them to “do better.”
It has become increasingly common for influencers to launch their own product lines. For instance, Pokimane has gained attention with her controversial cookie brand, while MrBeast has found great success with his chocolate range. Additionally, Logan Paul and KSI have achieved substantial popularity with their Prime hydration and energy drinks.
Now, the innovators behind Prime have joined forces with the creative mind behind Feastables to roll out Lunchly, a new alternative to Lunchables.
Each Lunchly pack incorporates both Prime and Feastables, launching with three delicious options: Turkey, Pizza, and Nachos.
The announcement was met with a wave of backlash online, with many users expressing skepticism about the actual benefits of this product launch.
DanTDM Critiques Modern YouTubers
Among the most vocal critics of the product is Minecraft content creator DanTDM, who voiced his concerns through a pointed tweet, urging fellow influencers to “do better.”
What happened to YouTubers man..I can’t not say anything anymore. This is selling stuff for the sake of making money, simple. How does this benefit their fans? This is selling crap to kids who don’t know better than to trust the people who are selling it to them. Do better. https://t.co/Uzz27bcxTA
— ᴅᴀɴᴛᴅᴍ💎 (@dantdm) September 16, 2024
In his tweet, Dan questioned, “What happened to YouTubers man… I can’t not say anything anymore. This is selling stuff for the sake of making money, simple. How does this benefit their fans? This is selling crap to kids who don’t know better than to trust the people who are selling it to them. Do better.”
The tweet has since garnered over 100,000 likes, illustrating significant support for his stance.
xQc Calls Lunchly “Cancer”
In response, xQc has defended the trio, arguing that their brand isn’t worse than that of larger corporations like Disney or Nestle.
During a stream on September 16, he remarked, “KSI, MrBeast, no no no, I should’ve been trusting Nestle and Disney… it’s all business s**t, who the f*** cares?”
Despite lacking enthusiasm for the product, xQc passionately defended the three creators, suggesting that public outrage stems from the visibility of the influencers involved, rather than the quality of the product itself.
He elaborated, “When there’s somebody to go after, right? When everyone that’s faceless around them do ten times worse, but it’s fine because it’s faceless. If Nestle or whatever big corporate sells some poisonous s**t, it’s whatever because who am I going to complain about?”
Critics Target Lunchly’s Ingredients
Others have criticized the ingredients in Lunchly, alleging that they are “filled with GMO garbage and seed oils,”asserting that the influencers are putting their fans’ health at risk.
LUNCHLY VS. LUNCHABLES https://t.co/V7fZMuO4wb pic.twitter.com/L2poJtYYtt
— Logan Paul (@LoganPaul) September 16, 2024
Logan Paul has responded by comparing their product’s statistics with those of Lunchables, highlighting that many packages of Lunchly contain fewer calories and sugar while offering more electrolytes. However, it’s essential to note that sodium is often categorized as an electrolyte on food and beverage labels in the U.S.
Lunchly is expected to hit store shelves soon, according to the trio of content creators.
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