Hyeri’s Departure from Agency with Ryu Jun-yeol Makes Her a Free Agent

Based on News1’s report on April 8, it has been announced that Hyeri has chosen not to extend her contract with Creative ING, as reported on Hyeri. Hyeri had been a part of Creative ING since April 2019 and has built a strong working relationship with them for 5 years.

Despite being under the agency, she was able to star in numerous projects such as K-dramas, movies, and entertainment shows. Moreover, joining Creative ING led to her signing several advertising contracts, solidifying her status as the “advertising queen”until recently.

In April 2024, C-JeS Studio, the agency representing Hyeri’s former boyfriend Ryu Jun-yeol, acquired full ownership of Creative ING. This caused speculation about Hyeri’s future projects, especially following the recent romantic rumors with Han So-hee.

At the time, Creative ING clarified that the merger and acquisition was carried out as part of financial accounting adjustments in preparation for C-Jes’ listing. They also stated that Creative ING, a corporate advertising agency established only five years ago, manages Hyeri as a subsidiary.

As Hyeri has left Creative ING and has not signed with a new agency, she is now a free agent, meaning she does not have a management agency representing her.

The source is Daum, which can be found at //v.daum.net/v/20240508165441347.