McDonald’s Japan Unveils Unique Anime-Style Mascot with Quirky Name

McDonald’s Japan has unveiled two exciting new burger options and introduced an anime-inspired mascot to promote their limited-time menu offerings.

Renowned for its unique culinary choices, McDonald’s Japan often features flavors and items from Japanese cuisine, including exclusive sauces and delightful desserts.

While certain menu items in Japan differ from those found in other countries, they still serve the classic Double Cheeseburger.

In Japan, customers refer to the Double Cheeseburger as “Daburu Chizubaga,” but it’s frequently shortened to “Dabuchi.”

To celebrate this beloved nickname, McDonald’s Japan has revealed their latest anime mascot, affectionately named “Imadakedabuchitabemi.”

This quirky character sports pigtails, rosy cheeks, and a costume characterized by the iconic McDonald’s red and yellow color scheme.

Nice to meet you! My name is “Ima Dake Double Cheese Tabemi”! It’ll only be for a short time, but I hope to get along with you! pic.twitter.com/YqlCD4fsnM

— McDonald’s (@McDonaldsJapan) October 22, 2024

Moreover, starting October 23, McDonald’s Japan is serving two fresh variations of the Double Cheeseburger: the Garlic Onion Dabuchi and the Kara “Spicy” Dabuchi.

These special edition Double Cheeseburgers will only be available for a limited time. The name of the new anime mascot cleverly suggests the exclusivity of the latest Dabuchi offerings.

In Japanese, “ima dake” means “now only,” while “tabemi” translates to “try it.” Together, “Imadakedabuchitabemi” encourages customers to sample these limited-time burgers while they last.

Following the announcement of Imadakedabuchitabemi as their new mascot, fans on X expressed their admiration, referring to her as incredibly “cute” and expressing their joy in meeting her.

Many customers voiced their excitement over the introduction of two new Dabuchis, particularly enjoying the extra cheese they offer.

Earlier this month, McDonald’s Japan also collaborated with Hello Kitty to launch the Samurai Burgers, which were available for a short time.

Meanwhile, across the ocean in the United States, McDonald’s recently reintroduced their iconic Boo Buckets for Halloween, although fans expressed disappointment with the quality compared to previous years.

Source