TikToker’s Viral 10-Hour Marathon at Taco Bell

TikTok star Ugh_Madison has once again gained viral attention for successfully completing a full marathon distance while inside a Taco Bell restaurant.

Over the past few years, Madison has amassed a significant fan base of nearly 400,000 on TikTok, primarily due to her consistent postings of herself participating in outrageous challenges.

In December 2023, she completed a nine-hour shift at Walmart without pay, and in June 2024, she began the month by trying out Buffalo Wild Wings’ new all-you-can-eat deal.

Madison’s most recent accomplishment involved completing a full marathon inside a Taco Bell. After a grueling 10 hours, she emerged victorious.

“She expressed her desire to make history as the first person to run a marathon at Taco Bell. With her own treadmill and a water bottle filled with Baja Blast, she proclaimed herself to be the epitome of health.”

Despite her concerns about judgmental customers, she discovered that she was actually motivating nearly every person who entered the store. Undeterred, the TikToker persisted for 10 hours and logged 58,000 steps, covering a total distance of 26.3 miles and successfully achieving her goal.

@ugh_madison
😭😭 i wanted to see if i can become the first person in history to do a mararhon at taco bell!

♬ original sound – ugh madison

In less than 24 hours, her video went viral, racking up over 770K views and 133k likes, along with 1,100 comments. Fans were quick to share their thoughts in the replies, with many expressing shock at her decision to take on this challenge.

One user responded, stating that this was a unique experience.

One person also asked, “What made you come up with this idea?”

“A third person remarked that you are undoubtedly the most interesting individual on my FYP, which is quite a statement.”

Madison had previously gone viral for walking a marathon inside a store, and this was not the first time. In February, she had also spent 11 hours at Costco, completing the same 26 mile and 58,000 step goal.