Backlash Against HYBE and NewJeans & LE SSERAFIM Debut Disparity

On Nate Pann, discussions have been sparked among netizens about the differences in debut celebrations between NewJeans and LE SSERAFIM, two groups belonging to separate HYBE labels.

The catalyst for this discourse originated from comments made by Min Hee-jin at a recent press conference.

Contrasting Scenes

A post that went viral on Nate Pann featured two separate images. One showed the members of NewJeans gathered around a simple table with a small cake, celebrating their debut anniversary.

NewJeans
NewJeans(Photo : INSTAGRAM)
THE SSERAFIM
LE SSERAFIM (Photo : INSTAGRAM)

In contrast, LE SERAFIM’s celebration was portrayed as a grand affair, reminiscent of a media event with a spacious venue, ornate decorations, a master of ceremonies, and a large number of attendees.

People’s Reactions

A variety of feelings were expressed by the online community in response:

  • “It’s really not just that things have turned out well. I’m so glad that things have turned out well. Min Hee-jin always cared for and cared for her children so much, but now that they are doing well, she can’t help but be more loving and prettier. She also works hard, listens well, and takes care of herself… with Min Hee-jin. If only NewJeans were happy”
  • “This is truly poisonous and epic.”
  • “Why am I seeing this for the first time?ㅠㅠ It hurt my heart as I compared the photos”
  • “I get the feeling right away after looking at the pictures… Wow, HYBE is so crazy”
  • “Min Hee-jin and NewJeans are so amazing. They debuted successfully and made it to the current position with their own efforts… I hope they become more successful”
  • “But isn’t that too over-the-top lol? It’s just that they were kept in check by the company by comparing them to Le Seraphim. New Genes also received everything they were entitled to, including good accommodations, a good practice room, and three music videos from debut. They also received several billion won per person in settlement, but it’s pitiful that the public stepped forward first. It’s ridiculous to say it’s Cinderella blah blah blah”

Insightful Commentary

One online user’s remark emphasized the achievements and hard work of NewJeans, contrasting them with the victimized portrayal often seen in certain comparisons.

NewJeans
NewJeans (Photo: pann.nate)
NewJeans
NewJeans(Photo : Twitter)

NewJeans’ favorable conditions were highlighted, including a well-designed dorm, well-equipped practice rooms, regular music releases, and significant earnings for the members.

The contrast between NewJeans and LE SSERAFIM has not only raised awareness for debut celebrations, but also ignited wider discussions about industry norms, equity, and the influence of management on public perception.

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