“Cafe Owner’s Shocking Advice: ‘Message Your Boss Before Your Parents if Plane Crashes’

Public Outrage Erupts Following Callous Remarks by Cafe Owner after Tragic Plane Crash

In a tragic incident on the morning of December 29th, Jeju Air flight 7C 2216, traveling from Bangkok to Jeju, crashed and resulted in a devastating loss of 179 lives as reported. In the wake of this catastrophe, a franchise cafe owner’s insensitive remarks have ignited significant public backlash.

South Korean Plane Crashes and Catches Fire

Controversial Comments Shared on Social Media

On the same day, a user identified as A took to X (formerly Twitter) to share a disturbing screenshot of a KakaoTalk message sent by the cafe’s owner. The post called for a boycott of the cafe located in Daegu Department Store, criticizing the owner’s lack of empathy: “Is this how you talk to a part-timer? Aren’t you ashamed as an adult? My faith in humanity is gone.”

Disparaging Language and Threats

The owner’s message included remarks about the plane crash, suggesting that employees should message him before contacting their parents in case of another emergency. “You saw the plane crash today, right? Some of you are planning to travel overseas during the break. If a crash happens, send me a KakaoTalk message saying ‘Hire a replacement’ before contacting your mom or dad. Make sure there’s no absence,” the message stated.

Message Your Boss Before Your Parents if Plane Crashes

First-Hand Accounts of Workplace Abuse

A, who identified as a former employee at the cafe, detailed their negative experiences, alleging that abuse and derogatory language were routine. A indicated that the owner often referred to part-timers with dehumanizing terms and that harsh treatment was dismissed as a “test.” A also expressed the need for public action: “Since the cafe on the 4th floor is their privately owned store and they treasure it, we should boycott that location.”

Social Media Response and Accountability

The cafe owner’s comments have resulted in widespread outrage across social media platforms. Users expressed their disdain in posts such as, “They’re paying barely anything, yet they think they can act like this,” and “This tragedy isn’t something to joke about—it’s a moment for mourning, not casual comments.” Others called for accountability, commenting, “How can anyone trust drinks sold by such an unhinged owner?”

Customer Reactions and Complaint Filings

In response to the incident, numerous social media users have reported the cafe to its corporate headquarters and submitted formal complaints through the “Voice of the Customer” at the department store hosting the cafe. Additionally, a surge of one-star reviews has inundated the cafe’s KakaoMap page, reflecting the public’s outrage at the owner’s remarks.

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